Reference7 min readUpdated April 4, 2026

Methodology rules

Reference for deterministic parsing, scoring, and what is intentionally not configurable today.

01

Overview

The current methodology is deliberately narrow. The parser is deterministic, the scoring formula is public, and there are no knobs to turn. This is a design choice — keeping scores comparable across accounts is more important right now than letting each user customize their setup.

02

Parser rules

The parser works on the raw text of each captured response plus its citation list. It never calls an LLM at scoring time, which keeps scores reproducible.

Casing
Case-insensitive brand matching.
Boundaries
Word-boundary matches only; no substring traps.
Citations
Citation URLs are normalized to root domains.
Language
English responses currently; other locales are planned.
03

Scoring model

The scoring formula is the one shown in Scores & Metrics. There is no A/B on weights and no learned component. Any change to the formula would bump a version number and be documented in the changelog.

04

Current constraints

Several things are intentionally not configurable right now. These are tracked for later releases.

Prompt editing
Prompts are system-generated only.
Model selection
ChatGPT and Gemini only, always both.
Scheduling
Runs are manual-trigger; no cron yet.
Webhooks
No outbound webhooks right now.
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